How to Use Video to Grow Your Business

Do you know why video marketing is so effective for business growth?Because it conveys the message effectively and is a preferred format for most content consumers. So, why not use it to grow your business? While it can consume your resources, once you experience the returns video marketing can get you, you won’t shy away […]

How to Spend Your Marketing Budget for the Best ROI: Video

Did you know viewers retain 95% of a message delivered through video while it’s just 10% through text? What does that mean for your business? Simple: A better understanding of your service/product leads to more conversions and eventually, more customers. Video marketing needs a little more work than text-based marketing. But there is a higher […]

Why Video Advertising is Important in 2021

The growing popularity of video content is evident from the fact that YouTube is the second most popular search engine after Google.  A well-crafted video ad provides physical proof about your business, is easier to consume, encourages social shares, and is great for your website’s Google ranking. Let’s dive deeper into the reasons why video […]